Why Use AI SEO Software?

Using AI SEO tools for content writing and SEO automated management has become increasingly popular due to its numerous advantages. By employing AI, businesses can create high-quality content faster, which can help them rank higher in search engine results pages. Additionally, AI-powered SEO tools can analyze large amounts of data and provide valuable insights, such as identifying keywords and topics to target, detecting potential duplicate content, and suggesting improvements for on-page optimization. These tools can save businesses valuable time and resources, allowing them to focus on other important aspects of their SEO strategy. Overall, incorporating AI tools into SEO optimization efforts can lead to more efficient and effective results. That’s why we have compiled a list of the best AI tools for SEO content writing and SEO text generators.

Have also a look at our general content writing tools, copywriting tools or grammar checkers selections, they might be of interest for you!

1. Surfer SEO

Overview

Surfer SEO is a cloud-based on-page AI optimization tool that uses data-driven analysis to help you optimize your content for better search engine rankings. It analyzes your pages against what is currently ranking on the SERPs, taking into account over 500 on-page signals such as TF-IDF, meta titles, alt tags, LSI, NLP, and more. This tool is geared towards writers, marketers, and developers who need to optimize a website on a page-by-page basis, and it covers planning, writing, editing, and optimizing content. Surfer SEO provides valuable information on how to optimize each page on your site and is a more accessible alternative to other optimization tools, with a lower entry price and more features overall. Surfer SEO is a powerful AI SEO software that helps you with everything you need when it comes to on-page SEO, making it a popular and growing tool in the SEO industry.

Key Features

  • Surfer SEO offers a range of tools for SEO optimization, including a SERP Analyzer, Content Editor, Keyword Research, SEO Audit, and Content Planner
  • The SERP Analyzer helps you research keywords and understand what ranks on the SERPs before writing content
  • The Content Planner feature helps with keyword clustering ideas to establish authority in a niche
  • The Keyword Research tool suggests similar keywords to optimize content
  • The Audit tool lets you check published content to ensure it stays competitive
  • Surfer SEO can be synced with Jasper.AI to provide AI writing capabilities alongside its other features. Indeed, Surfer SEO is not a content generator.

Pricing

Pros and Cons

Pros

  • Powerful and relevant SEO analysis tools
  • Fast to provide results
  • Excellent content editor
  • Integration with external tools and platforms

Cons

  • The number of queries for each plan is not huge
  • Quite expensive

Bottom Line

SurferSEO is a top-performing AI SEO tool that utilizes AI to create on-page SEO content and proven keyword strategies to surpass competitors. The tool has a user-friendly interface and provides a vast range of valuable features, making it an ideal choice for SEO. It can also be used in conjunction with other AI writer tools for even better results. SurferSEO’s data-driven analysis tools, startint at $49 per month, are perfect for improving on-page SEO for professionals or blog owners. Users have reported excellent outcomes after optimizing their blog posts with SurferSEO, making it an excellent option for website owners looking to improve their SEO strategy.


2. Frase

Overview

Frase is a popular AI-powered platform for content creation and optimization, offering a range of tools to help writers research and produce SEO-friendly content in less time. Its AI writing function is one of its standout features, enabling users to generate original content, optimize it for search engines, and categorize content opportunities based on search results. With Frase, users can save time on researching search intent, preparing article drafts, and even writing entire sections of their content. While Frase’s AI content generation may not be the most impressive, it excels in topic research, SERP analysis, and deep dives into what users are asking about a particular keyword.

Key Features

  • Frase offers questions and topics research for content creation
  • It provides AI-generated content briefs to help you create content in no time
  • Content optimization is also available to improve your existing content
  • Frase Answer Engine can generate and optimize relevant answers to your audience’s questions
  • The tool offers a competitor outline form that shows what headers and questions they used in their content
  • It has a folder feature to organize articles
  • It integrates with Google Search Console
  • Frase offers version control in the document editor, undo/redo buttons, and export options to PDF, HTML, or Excel.
  • It also provides AI document editing

Pricing

Pros and Cons

Pros

  • Powerful for content and competitor research
  • All-in-one suite for SEO content creation
  • Easy to use
  • Active community

Cons

  • Not the best for long-form content
  • Not all the tools are equally good

Bottom Line

Frase has an impressive AI writing tool that allows for structuring content based on top-ranking search results and optimizing it for SEO. Although the actual content is not as good as a real human writer, it’s still impressive for an AI tool. However, there might be better options out there for content optimization and AI writing. That being said, Frase IO offers a lot of helpful tools, including in-depth research and on-par keyword recommendations and AI writing tools. If you’re looking for a writer and optimizer combination, Frase is a great option with a good AI SEO optimizer, a great content writer, and additional features like content briefs. It tries perhaps to do too many things at once, and you might want to look for other AI tools to solve specific problems, if you don’t need the full SEO suite.


3. Outranking

Overview

Outranking is a comprehensive AI SEO tool that offers an all-in-one solution for content optimization and creation. It uses artificial intelligence to generate quality content that contains the necessary keywords and phrases for higher search engine rankings. Outranking provides in-depth analytical insights to guide users step-by-step through the content creation process. It’s an ideal tool for agencies, webmasters, and anyone looking to improve their Google ranking. Outranking differentiates itself from other SEO tools by recommending topics based on the likelihood of ranking and providing an automatic content creation feature through its “Concepts” tool. Its AI outline editor is also highly effective for common topics. Outranking follows a data-driven approach to AI content generation, taking users through SERP analysis, SEO scoring, and AI writing assistance. It’s a great option for those seeking to plan, execute, optimize, and track their content strategy in one place.

Key Features

  • Outranking.io uses machine learning to suggest topics to write about with a high likelihood of ranking, helping you gain “topic authority”
  • Content Brief Creations saves time by automating the development of headings, topics, questions, and outlines for your writers and freelancers
  • The Writer tool lets you create and use “recipes” to write content quickly
  • The On-page Optimizer feature helps ensure that your post is fully optimized for your target keywords
  • Outranking.io includes a Rank Tracker to measure your ROI over time
  • It features AI writing, content strategy, content marketing, and content optimization
  • Outranking.io conducts topic research, analyzes the ideal structure for your article, and creates a content brief based on that research
  • AI writing tool based on GPT-3

Pricing

Get 2 months off when ordering annually.

Pros and Cons

Pros

  • Powerful and efficient tools: keyword resarch, content optimizer, etc.
  • Good interface and step-by-step guidance
  • Price is fair for all the tools provided

Cons

  • Can be overwhelming for beginners
  • AI writing module is not the most powerful

Bottom Line

Outranking is a versatile and efficient content optimization tool that utilizes GPT-3 AI technology to generate content and optimize it for desired keywords on SERP. The platform is all-inclusive, eliminating the need for extra software and saving costs. While relatively new, Outranking is constantly improving, and the AI writer is designed to assist, not replace, the user. The platform is excellent at providing SEO recommendations to enhance overall rankings and increase organic traffic with a measurable marketing strategy. Although not as thorough as some of its competitors, Outranking is more affordable and visually appealing, making it a great option for those in search of a budget-friendly AI writing tool with research capabilities.


4. Writesonic

Overview

The AI-powered writing tool Writesonic offers a wide variety of templates for marketers who want to automate their marketing copy. The software generates unique content based on user preferences and needs, and provides pre-written content that can be used as an outline. Writesonic offers helpful features such as spell checking, grammar correction, topic suggestion, keyword research tools, and a “text expander” feature. This AI writer is suitable for generating website headers, article outlines, blog ideas or summaries, product descriptions, content rephrasing, press releases, and SEO meta descriptions. Writesonic is a valuable tool for small business owners who want to streamline the writing process and solve problems with formulaic writing.

Key Features

  • Automatically generate high-quality marketing copy in just minutes
  • Provides smart recommendations for optimizing your content based on keywords, trends, and customer interests in real time
  • Integrates easily with existing workflows and tools for a seamless experience
  • Comprehensive analytics are available to measure the impact of your content
  • Offers a Long-Form Assistant for longer content creation
  • Features over 50 templates for various types of copy, including digital ads, product descriptions, and more
  • Provides a simple process for content creation
  • Offers multi-language support, with the ability to generate content in 24 languages

Pricing

The number of words available will vary depending on the chosen quality (economy to premium).

Pros and Cons

Pros

  • Variety of tools provided
  • Very good generated content quality
  • Regular updates and improvements
  • Clear UI and efficient workflows
  • Free plan available

Cons

  • Credit system might be confusing
  • May be complicated to set-up at first use

Bottom Line

Writesonic is a versatile and user-friendly AI-powered writing platform that simplifies content creation for various goals. Its advanced features allow users to generate both short and long-form content, such as ads, web pages, blogs, landing pages, and product descriptions quickly and at an affordable price. Its email build feature saves time and effort, enabling users to focus on other tasks. Although the free plan does not offer many features, the unlimited credits plan is reasonably priced and provides access to multiple templates, including a long-form assistant. Writesonic is an excellent tool for those who want to use AI to generate marketing copy in bulk.


5. MarketMuse

Overview

MarketMuse has been able to stay relevant in the highly competitive field of SEO content optimization by leveraging its unique value proposition while keeping up with the times. It is an AI-powered content marketing and keyword planning tool that uses machine learning to analyze content, suggest topics, and create briefs to improve organic search rankings and increase revenue. MarketMuse Suite analyzes millions of articles, identifies gaps and opportunities, and provides suggestions to empower marketers to create high-quality content that resonates with their audience and ranks well with search engines. It is best suited for medium to large agencies or brands with SEO writers who want to create a highly effective content marketing strategy based on data-driven insights. The platform has received various industry awards and provides features like competitor analysis, FAQ generation, and internal and external linking, among others. With MarketMuse, you can optimize your previously published articles by choosing your keyword and website URL, and then receive a score and suggestions to optimize your post.

Key Features

  • The “Research” module helps you save time spent on keyword research
  • The “Compete” section allows you to spy on your competitors and see the top articles in the search engine results page (SERP) to stay ahead
  • The “Optimize” feature allows you to improve your content through content score and word count
  • The “Connect” feature suggests relevant sources for internal and external linking in your content
  • MarketMuse offers a “Questions” function that shows the common questions your audience is asking about a particular topic, which can help you develop higher-quality content for your FAQ section or analyze user intent

Pricing

Pros and Cons

Pros

  • Powerful optimization, keyword research and competitor analysis modules
  • One of the most efficient tool for SEO optimization
  • Very good quality of provided data
  • Free plan available

Cons

  • Expensive
  • High learning curve
  • Not the best tool to create and generate content

Bottom Line

MarketMuse is a powerful AI SEO tool for keyword research and content marketing, ideal for fast-growing websites and agencies. It provides some of the most efficient insights on the market. It may be too expensive for smaller businesses, but it can replace several other SEO and keyword tools. The tool offers advanced AI-based content optimization features, including in-depth research and personalized keyword difficulty. While it has a limited free version, the platform is tailored towards medium-to-large teams and may not be straightforward for beginners. MarketMuse is a worthwhile investment for professionals who want to create high-quality content that follows SEO best practices and ranks high on Google SERP. Users can start with a free trial or get a Lifetime deal at discounted rates on AppSumo. Alternatively, smaller teams may consider alternatives like SurferSEO or Frase.


6. GrowthBar

Overview

GrowthBar is an AI SEO tool that started as a Chrome extension in 2020 and has since developed into a comprehensive AI content and SEO tool that helps users create and optimize SEO-friendly content for various platforms. Its Chrome extension provides advanced SEO metrics and features to help users work on the go, such as ranking difficulty score, instant keyword variations, domain metrics, and more. GrowthBar is a versatile tool that can be used as a standalone web app or a Chrome extension, which sets it apart from other well-known SEO tools. It offers features such as grammar and spell-checking, real-time topic suggestions, powerful analytics tools, and collaboration capabilities. Overall, GrowthBar is a top AI assistant for SEO with multiple features for keyword research, tracking ranking and SEO performance, and analyzing competitors.

Key Features

  • Content generator (email newsletters, sales emails, and product descriptions), paragraph generator, and rewriter that suggest titles, introductions, keywords, headers, and images
  • Meta generator that suggests SEO-optimized meta descriptions
  • Blog ideas that output a list of titles based on a keyword
  • Site inspector that provides basic information on a website
  • Keyword research tool that provides monthly search volume and ranking difficulty
  • Rank tracker that monitors keyword performance
  • Content optimization tools that help with picking the right keywords and structure for posts
  • Chrome extension that integrates with WordPress and Google search engine results
  • Responsive document editor that allows the addition of images directly to Growthbar
  • Advanced analytics insights to monitor growth metrics
  • Easy integration with existing software and CMS platforms
  • Built-in library of templates and formulas

Pricing

Pros and Cons

Pros

  • Site inspector and keyword research tools are efficient
  • The Chrome extension is a great addition
  • Intuitive user interface
  • Standard plan is quite cheap

Cons

  • SEO capabilities are quite basic
  • AI content generator is not always great

Bottom Line

GrowthBar is an affordable AI SEO and content tool for entrepreneurs, bloggers, and anyone looking to rank their pages in Google SERPs. It offers AI features that allow for unique blog post creation and fresh content ideas. The AI copywriting features require caution and editing, but can be useful. However, the SEO tools are not as comprehensive as more established tools specialized in SEO analysis. GrowthBar can be a good value proposition for those on a low budget or those looking for SEO-optimized content on a budget. Its constantly improving software and new features keep content fresh and relevant. Its keyword research, SEO performance tracking, and website inspection features are particularly strong.


7. Scalenut

Overview

Scalenut, a Gurugram-based AI-powered content creation and research tool, was established in 2020 by tech and marketing aficionados Gaurav Goyal and Mayank Jain. Its growth has been noteworthy, boasting over 100,000 users and assisting more than 200 companies in enhancing their organic web traffic. The tool stands out by harnessing the power of sophisticated technologies like deep learning and GPT-3, Open AI Labs’ advanced language prediction model. Scalenut’s capabilities include predicting new content, generating innovative ideas, writing code, and even crafting songs, stories, and poems.

Scalenut is designed to simplify the content creation process, offering over 40 unique AI templates for various categories such as business, marketing, and blogging. Its built-in metrics ensure that content is SEO-optimized and primed for search engine success. In addition to employing GPT-3, Scalenut also utilizes its own unique AI and NLP models, setting it apart from competitors.

This platform is equipped with a multitude of features, including SEO content research, competitor analysis, real-time optimization suggestions, and more, all of which serve to enhance the quality and ranking of content. Whether you’re crafting long-form blog posts, ad copies, or product descriptions, Scalenut offers something for all content creators.

As a testament to its success, renowned companies like Amazon, Microsoft, and Adobe trust Scalenut. However, it is essential to thoroughly evaluate its pros, cons, and alternatives to understand if it aligns with your business needs. By providing a variety of templates and extensive support, it proves to be a valuable aid for those looking to elevate their content creation game in the digital world.

Key Features

  • The platform offers over 40 AI templates and tools tailored for various content needs such as blog ideas, product descriptions, catchy email subject lines, video titles, and more.
  • Scalenut leverages the latest advancements in AI and Natural Language Processing, providing a plethora of writing templates and a unique “Cruise Mode” for quick blog post drafting.
  • The tool offers helpful features like keyword planners, on-page optimization tips, and a built-in blog post editor, backed by comprehensive tutorials and documentation.
  • Scalenut’s content editor comes equipped with an SEO Score feature, providing visual feedback on the SEO-friendliness of your content and competitiveness.
  • The platform’s Keyword Planner, powered by machine learning, allows for effective topic cluster creation and analytic report building.
  • Scalenut further offers a paraphrasing tool, SERP analysis, and integration with WordPress, adding to its versatility. It also comes with a handy Chrome extension for ease of use.

Pricing

Pros and Cons

Pros

  • High-quality, long-form conten
  • Various editing tools for customization
  • Advanced SEO tools for detailed SEO reports
  • Comprehensive SEO optimization tips, an on-page grading system
  • Integrates with third-party applications
  • Convenient Chrome extension

Cons

  • Lacks customizable templates
  • The user interface, while functional, could be improved
  • No history tab, making manual saving a necessity

Bottom Line

Scalenut, a distinguished AI SEO tool, excels in generating high-quality, long-form content and insightful SEO analytics. Users should expect to dedicate time to format, proofread, and verify the automatically generated content. The tool’s intuitive interface enhances productivity, providing compelling outlines and quick content creation via ‘Cruise Mode’. It also offers valuable SEO scoring and optimization tips. Though it cannot replace experienced writers entirely, Scalenut, with its advanced SEO and content creation features, presents a promising future for AI in content creation. It’s an asset for businesses eager to improve their content and boost organic traffic.